MPs call for an end to the ‘British broadband rip-off’
A cross-party group of 50 MPs has said that advertising from broadband providers is misleading and should be changed.
Current guidelines allow internet providers to boast of a broadband speed that only 10% of their customers experience.
MPs from the British Infrastructure Group (BIG) said that Broadband advertising is the largest "miss-selling scandal" since PPI. BIG said customers should be able to demand compensation and cancel contracts when sold inaccurate browsing speeds.
Grant Shapps, the Tory MP who leads BIG, said on Friday: “It’s a scandal that official watchdog rules allow Internet Service Providers to claim download speeds which only 1 in 10 of their customers actually receive.”
He added: “Given that a decent broadband connection is viewed as the fourth utility by many British families, this overcharging and under-delivery is a scandal every bit as big as PPI miss-selling and the VW Exhaust emission scandal.”
Ed Vaizey, the culture minister, previously said that the broadband guidelines are a “complete and utter joke”.
The Advertising Standards Authority said in a statement: ”Our position on broadband speed claims in ads is based on extensive work undertaken in recent years, including a full public consultation on new guidance.”