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Sat, 18 July 2026
Social Affairs news
Taking a responsible approach ahead of the incoming food advertising restrictions Partner content
Social affairs
By Advertising Association
A major change in food and drink advertising regulation is coming into force from 1 October. As part of the Government’s anti-obesity strategy, and to encourage product reformulation, advertising restrictions will apply across TV and the internet for adverts showing identifiable food and drink products that are defined as ‘less healthy’.